TL;DR. Stream B doesn’t score every producer in the United States — it scores producers who appear in operator-curated directories. The pilot evaluates five: A Greener World’s Certified Farms (national, certifier-curated), Abundant Montana (regional buying network), and three state agriculture department directories (Minnesota Grown, Kentucky Proud, Georgia Grown). Each directory has different curation rules, different listing depth, and a different mix of species and producer types — so the Stream B findings vary by directory in ways that are themselves worth surfacing.

Why directory selection matters

Stream B is structurally a published-disclosure rubric. The disclosures it scores are only as good as the directory that hosts them. A directory operator that requires a Tier-A certification on signup (A Greener World) gives Stream B a different baseline than a directory operator that accepts any in-state producer who fills out a form (a typical state agriculture department program). Both are legitimate — but the verification ceiling, the producer mix, and the typical category-by-category profile look different across them. Publishing the per-directory findings honestly lets a consumer or journalist see those differences instead of averaging them away.

Curation criteria — what makes a directory eligible for Stream B

A directory enters the Stream B evaluation set when it meets four criteria:

  1. Operator-curated. A state agency, regional nonprofit, or third-party certifier operates the directory and has some signup gate (residency, certification, or similar). General-purpose business directories and producer-Etsy-type listings are out of scope.
  2. Public root URL. The directory is publicly indexed and reachable without login.
  3. Producer-level identification. Listings name the farm, ranch, or fishery — not just a brand.
  4. Some structural depth. Listings carry at least a free-text “about” field; pure name-and-address rosters with no narrative content don’t surface enough to score.

The five directories below are the seeded set. Stream B will expand the set in subsequent waves as the methodology matures and the team confirms each new directory meets the criteria.

The five seeded directories

Directory Operator Type Geography Listings (approx.) Status
A Greener World — Certified Farms A Greener World Certifier (nonprofit) National ~600 Evaluation in progress
Abundant Montana Alternative Energy Resources Org. (AERO) Regional nonprofit Montana ~280 Evaluation in progress
Minnesota Grown Minnesota Department of Agriculture State agency Minnesota ~1,400 Evaluation in progress
Kentucky Proud Kentucky Department of Agriculture State agency Kentucky ~5,000 (broad — meat subset ~400) Evaluation in progress
Georgia Grown Georgia Department of Agriculture State agency Georgia ~1,800 Evaluation in progress

Each directory page carries the same structure: who runs it, what a typical listing looks like, Stream B’s sampling and scoring approach for that directory specifically, and — once the pilot scrape runs — the aggregate findings and the producer-by-producer table.

What each directory page will eventually carry

When the pilot scrape completes and the scoring work for a directory is done, that directory’s page graduates from placeholder to the full evaluation:

Until each directory’s evaluation is complete, the page carries a placeholder with the directory’s metadata, the evaluation approach FAT will take, and an honest “Evaluation in progress” status.

Sources

See the Stream B methodology for the full rubric and the four verification-ceiling tiers.


Last reviewed: May 2026

Last reviewed: May 2026